While the European Commission aims to encourage the use of recycled materials in its upcoming packaging law, it also recognises that recycling has its limits and cannot meet all the demand.
The generation of waste from packaging has reached record levels in the past decade, with an average of 173 kg per capita in 2017, the highest level ever, according to the European Commission.
To reverse this trend, the European Commission is preparing an update of the EU’s packaging and packaging waste directive (PPWD), which is expected to introduce mandatory recycled content targets for specific packaging formats like plastic bottles.
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The global issues we face are challenging and interconnected. They can seem insurmountable. But if you know where to look, co-operation, positive change and hope are all around us. Build Beyond Even Better is a project that recognises the progress being made, and the amazing people who are making a difference. Share your own hopes, pledges and projects with #BBEB, or become a contributor.
Please read our BBEB Charter PDF.
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