What a brilliant brand!

Australian occupational therapists Emma Clegg and Molly Rogers co-founded JAM the label in 2019 to create fashionable clothing for people with disabilities. The inclusive brand uses magnetic fasteners, stretchy materials and tagless designs for comfort and accessibility, with the pair aiming to take adaptive clothing mainstream.

JAM encompasses universal design principles to create products that makes the task of dressing easier or makes the items more comfortable for people to wear.