Luxury fashion group Kering has pledged to ditch fur across all its brands, as high-end labels face greater scrutiny over animal welfare and environmental practices. From late 2022, none of Kering’s brands, including Alexander McQueen, Gucci and Yves Saint Laurent, will feature animal fur in collections, amid the group’s push to “take the lead in sustainability”.
The time has now come to take a further step forward by ending the use of fur in all our collections. The world has changed, along with our clients, and luxury naturally needs to adapt to that