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Stepping Up For Sustainability with Procter & Gamble

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Procter & Gamble is on a mission to let consumers know that small actions at home can add up to make a big difference for the environment. To do so, P&G is committed to innovating and helping the consumers they serve to get the everyday benefits they need from P&G products with the sustainability they want. P&G’s chief brand officer Marc Pritchard joined Adweek’s Sustainability Summit for a candid conversation on the role of brands and companies to help improve environmental sustainability.    

“This is difficult and often requires solving trade-offs,” he said. “But, that’s what we’re committed to doing — to meet people’s everyday needs while positively impacting the environment.”
www.adweek.com/...
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p&g, procter&gamble, sustainability, ecoliving, english, highlight

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