- Introducing an innovation to the footwear industry, Swiss company On says it has created the first shoe using carbon emissions as a raw material in its foam, according to a press release shared with Retail Dive.
- The Cloudprime shoe — which uses CleanCloud EVA foam in the midsole — was made in partnership with LanzaTech, Borealis and Technip Energies to create a “supply chain coalition,” per the release.
- Approximately 70% of the shoe is CO2 based and it is in the prototype stages with the goal of bringing it to consumers within the next three to five years, a company spokesperson said.
| less than a minute read
Running brand On creates shoe made from carbon emissions
“Holding the first-ever shoe made of carbon emissions in my hands is a huge milestone – not only for On, but for the whole sports industry”, Caspar Coppetti, co-founder and executive co-chairman of On, said in a statement. “Five years ago, this was barely a dream. Imagine what can happen in the future as we unlock the potential of alternative carbon sources with further research and in collaboration with the best partners.”
/Passle/60211dc9e5416a0c14bc63d4/SearchServiceImages/2026-09-29-15-06-05-063-6abbd3dd8c2fc7cad30dda1c.jpg)
According to the 2026 Deloitte Halloween Survey, Halloween has become a significant tradition for many households. An impressive 92% of...
/Passle/60211dc9e5416a0c14bc63d4/SearchServiceImages/2026-10-12-15-57-02-107-6acd034ec4434beaf79bd760.jpg)
/Passle/60211dc9e5416a0c14bc63d4/SearchServiceImages/2026-10-16-15-04-20-057-6ad23cf4b378b0c78cece71b.jpg)
/Passle/60211dc9e5416a0c14bc63d4/SearchServiceImages/2026-10-09-14-47-29-978-6ac8fe81bf2cf47546e7c7c8.jpg)
