It takes some ingenuity to develop a new product that truly meets circular economy requirements. However, in order to reduce waste and make a lasting difference in the world it's an objective that people and companies need to prioritize.
Without significant changes to the status quo, future product innovations will face difficulty participating in the circular economy. They will pollute our terrestrial ecosystem after they have fulfilled their purpose. They will also indirectly encourage further material production and extraction of the Earth’s resources, emiting immense amounts of greenhouse gases in the process. These ramifications negatively impact the environment and human health and will severely diminish an innovation’s contribution to society. Conversely, if we could recover, treat and circulate the materials back into our ecosystem, we could mitigate these adverse impacts while generating economic returns. For these reasons, we must prepare our future product innovations for participation in the circular economy. Designing innovations for the circular economy, however, requires deep interdisciplinary knowledge and expertise, which most businesses lack.
https://www.weforum.org/agenda/2023/03/designing-innovations-circular-economy/