Adidas is now taking a huge step toward reaching true sustainability. In France, Adidas is testing a rental service for a full range of products from outerwear and hiking sneakers down to sweat-wicking T-shirts and shorts.
Customers will be able to rent footwear and apparel for a set amount of time, with pricing based on the duration. Once a product has been used and returned, Adidas will clean and repair it before putting it back up for someone else to rent.
https://www.inputmag.com/style/adidas-outdoor-division-will-test-out-a-new-rental-program