Ikea is joining a trend for buying secondhand goods. It is promoting a circular model of consumption.
All retailers have to take this movement seriously. We have to remain relevant. “Companies that don’t really follow this and work with customers and the movement will find themselves not providing the services or needs that customers are asking for. It is also the right thing to do.
https://dailybusinessgroup.co.uk/2021/05/ikea-buys-back-furniture-to-cut-landfill-waste/