I believe in economics they would call this an "over-correction".
Some companies are now keeping quiet about their sustainability goals and achievements in order to avoid getting sued for "green washing", which is when you make false claims about your sustainability goals and achievements.
So in our ever-increasingly litigious world -- especially in the United States -- companies are now so guarded against potential legal action they aren't talking about the good things they are doing. This is a problem. It's complicated, but it shouldn't be.
State your goals and your achievements. Be accurate and honest. Be proud of what you've accomplished and what you hope to do. And stand by those efforts, even if it means getting attacked by an outsider looking to make headlines and a quick buck.