Certainly, the powerful potential of deepfake technology can be leveraged for political gains.

I recently read an article on dhakatribune.com about how artificial intelligence-generated disinformation is becoming a growing problem ahead of Bangladesh’s general election in January 2024. Deepfake technology can be leveraged for political gains, and it is now easier than ever to create deepfakes. This creates a serious threat to people who lack basic media literacy. The election commission, government, technology companies, educational institutions, and media organizations should take serious account of the potential impact of AI and deepfakes. 

A comprehensive media literacy initiative focused on the threat of AI and deepfakes should be implemented to educate voters on critical aspects of media consumption, including analysis of a message’s origin, its intended and implied meanings, and its credibility.